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You are here: Home / Blog / Trademark Registration

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Trademark Registration

Trademark Registration

Trademark Registration, ask us how to do.

Trademark Registration

All you need to know about a brand name: What, requirements that must have, what types there are and how it is protected

What is a trademark

When a person registers his brand name, This has the full right to make exclusive use and to prevent any third party from using, if not, he gave his consent. Third parties may not use in their business signs which prove identical or similar to the registered trademark only. The brand name It may relate to an asset, a service or a product and is intended to identify it to make it immediately recognizable to the public. The brand name, once registered, It is valid for 10 years. You can renew the brand for many times so it will last another 10 years. The brand has a certain geographical connotation (Italian, European or international) and that is on this territory, respect to the scope of the type of goods to which it refers.

Trademark Registration

The requirements for registration

Why we can proceed with the trademark registration, This must comply with certain basic requirements. The brand name It must be original so as to have a certain distinctive capacity than other brands. The brand name to be registered must be able to identify a specific good or service, distinguishing it from those who belong to the same category. The brands that are similar to others or play on the similarity with another trademark may not be registering. Even the brands that are generic designations can not be registered, such as the brand name "Bread". It must also have the characteristic of novelty. In this case it means that a trade mark must not be the same brands that were present in the past, even if similar. The news must be for the same product group. To verify this parameter, is available databases Patent and Trademark Office that all gathers trademarks that were recorded to verify that in the past have not already been registered similar marks or even equal. The brand name shall also respect the requirements of truth, ie it must not be misleading. For example, a mozzarella can not be called "Bella Napoli" when the Neapolitan has nothing and is produced somewhere. Consumers can request the invalidity of the mark if it is deceiving, that is, does the public believe that the good or service has very specific qualities that instead there are no. Finally, the brand name must have the characteristic of the lawfulness. He means the mark must conform to the law, public order and morality. The words that make up the mark shall not incite violence and hatred even if they are in another foreign language. For your trademark registration, this must, finally, also be represented graphically, that is concrete and not abstract.

Trademark Registration

The different types

You can distinguish different types of trademarks. First of all, You can find the word marks that consist of some combination of alpha-numeric characters, although they do not have a complete meaning. The trademark registration protection of any kind of words, regardless of their meaning, provided it meets the requirements listed above. The register mark can also be figurative, ie are represented by a small stylized drawing or elaborated that both. A brand name It can be constituted either by a combination alpha - numeric and a drawing. In this particular case, it defines the brand as mixed or complex. The mark is said to form when it represents the same shape of the product or its packaging. Today the trade market is continuously mutely appeared those that were defined as new brands or unconventional. It deals with, in particular, of brands that are different from those described above because they do not have a classic combination of numbers, letters, designs or shapes. These new brands may be the color when you are represented by a color or a combination thereof, sound when they are recognizable thanks to a precise combination of sounds or smell when the brand is a particular scent. There are also collective marks when the mark is intended to guarantee the origin, quality or origin of a particular good or service. This is the case of trademarks used mainly for food. The collective mark registration also requires there to be a user Regulation which determines a number of conditions of use, as well as controls and sanctions. The brand name It can be defined strong when it is far away from the product or service to which it refers: even if it has nothing to do almost anything, the public recognizes this brand with the product. It is said that a brand is strong when it has a direct relation to the goods or services to which it refers.

Trademark Registration

How it is protected

The global market has made it necessary that the trademark registration was also protected outside the national territory. Not only for business owners operating outside, it is imperative to see recognized their brand without being forged or copied from other. The brand has been registered in the national territory must be protected in all countries where the product or service is present or close to entering the market. If a good is produced in a foreign country, the trademark registration in that country must be recognized that identifies the asset itself. The same protection should also apply to speech confined Countries. Even where there is a high risk of counterfeiting, the mark must be protected even if it is very difficult to do. Marks may or said EU Community trademarks receive protection throughout the European territory. When you are proceeding with the European trademark registration, this is recognized and protected within the EU. The international brand, instead, you can log in over 80 Countries that their brand is well recognized higher level. Once you proceed with the registration mark Italian office, abroad receives protection. This is a possibility which has been made possible thanks to international agreements and are valid in the signatory countries of the agreements, Unfortunately, in some countries you can not have protection and trademarks, especially those Italians, They are often subject to counterfeiting.

Registration Mark Roma

All you need to know about the brand: what is it, what is, because it records it and what requirements must be

The best professionals can help you to proceed with the Roma trademark registration in order to have the necessary protection.

What is it

The Roma trademark registration It is a procedure that is fundamental to receive the necessary protection for your business. When registering a trademark you will become the sole owner and you have right to prevent others from illegal use. Trademarks, even similar to what you recorded, They can not be used to market products and services. The brand I discover it is for identifying unambiguously and uniquely good, a service or a company. Your product will be, thanks to Roma trademark registration, Immediately distinguishable from other services and products in the same product group.

Registration Mark Roma

What is it for

The label helps consumers to identify in a moment the well and or service it needs from all products on the market. The benefit to your identification is that you can build with your customers a solid relationship of loyalty that helps you gain a substantial market share. The brand became synonymous with the quality that only your company can provide and your profits will be increased if resici to maintain this relationship for a long time. The value of the brand is very important and it is for this reason that businesses and companies invest a lot of resources to create an attractive brand and creates the desire to have that particular well connected to the trademark. The value of a successful brand grows over time and must be registered because no one can take advantage fraudulently. The Roma trademark registration is an action that allows you to assign the corresponding property rights so you can receive the maximum protection.

Registration Mark Roma

Why register a trademark

Record label It is very important because it is the only way that allows you to have a protection. Misuse, inadequate or not allowed a brand name Third party also has serious economic damage for your company. If your trademark is not registered and can be used by another company, determining for you a huge damage due to loss of customers. The image of your company is injured and market shares over time will be lost irretrievably. Do not precede by a simple Roma trademark registration It is a bad idea for the future of your company. The use of the fact of a brand does not guarantee any kind of protection against the risk of counterfeiting and other illicit. If your trademark is not registered, I did not bring implement any kind of action to prevent its use by third parties, which in turn can proceed with the Roma trademark registration. Only this action is able to give you the ownership and you can prevent anyone unauthorized use, both nationally and internationally.

Registration Mark Roma

How to create a brand

When you are looking for a trade mark for the goods or services of your company, must be original, that is, it must not be similar to another existing brand, If you do not want to incur penalties and lawsuits. The mark to be registered must be different from existing ones and to find out if there is already a similar mark to what you thought, you have to proceed with the preliminary verification of availability of the brand. To do it, You can rely on the professionals who control the database of the Patent and Trademark Office. It is necessary to provide for this type of check to verify that there are no marks or logos graphs similar. In this case, experts advise not to proceed with the Roma trademark registration avoid becoming the subject of a challenge by the owners of trademarks already registered. The verification of freedom of a brand is through the special databases consultation, both nationally and also for foreign countries.

Registration Mark Roma

The requirements

Your brand to be registered must meet certain requirements. The characteristics of lawfulness, novelty and originality must be respected. Why your brand indentifichi unequivocally to everyone. The legality requirement provides that the registered trade mark must meet all the legal requirements in force in our legal system in other legal systems if you're going to ask for a Roma trademark registration in other foreign countries. It must respect the public order and even the morality. Another feature that your brand must respect is the novelty. It means he your brand need not be equal but not similar to any other brand that has already been registered. Your brand, finally, must be original. Because consumers are protected, the brand you wish to record must distinguish so not confusingly similar good or service to which it relates from all other goods and services of the same class of goods.

Registration Mark Roma

The product group

If you want to request the Roma trademark registration you must first locate the product group, with the help of experts in this field who are always available to give you all the support and help of professional you need. The International Classification of Goods and Services, also known as the Nice Classification, It is to consult the list to define the product group. It is a list that contains suits categories of goods and also services.

Registration Mark Roma

How to register a trademark

To proceed with the Roma trademark registration you must present, with the help of industry experts, an application for registration. The application must be filed with the Patent and Trademark Office which is located in the capital city of Rome. The topic that deals with your case will take care to stay updated on the progress of your request. Once the trademark is registered in the Patent and Trademark Office, the staff who took charge of your question, will take care of the action fired the successful protection, Also sending the original certificate copy.

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CONTACTS

STUDIO GRISTINA SRL
Via Tuscolana, 1334
00174 Rome
such. +39 06 4817171
such. +39 06 4817481
fax +39 06 4883628
e-mail: gio.grist@virgilio.it
e-mail: info@gristina.it

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Trademark Registration

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